Sponsorship Consultancy: About Reg and Co

About Reg and Co.

Reg and Co are a charity fundraising and brand sponsorship consultancy based in London. Providing charity funding, charity support, brand partnerships, sponsorship strategy, sales proposals, brand campaigns and account management to charities and brands worldwide.


Sponsorship Consultancy

We have a wealth of experience in sponsorship across all sectors, generating brand partnerships and revenue for rights-holders including Chelsea Football Club, Harlequins Rugby Club, TfL, Landsec, World Gymnastics Championships, Hyde Park Winter Wonderland, The Royal Shakespeare Company, and Hampton Court Palace festival.

We have worked on brand strategy, sponsorship strategy, brand campaigns, and provided account management for global sponsors including Adidas, Coca-Cola, Samsung, SSE, Allianz, IHG Hotels and DHL.


Charity Partnerships

We are also experts in cause marketing and have worked sucessfully to provide charity support and raise charity funding and long term incomes for some of the UK’s biggest charities including; Cancer Research UK, ABRSM, and StreetGames  – generating revenue through cause marketing, grant funding, philanthropy, individual and corporate sponsorship.

We are currently working to generate funding for the International Association for Human Values to deliver a refugee rehabilitation project in Lebanon and Jordan, and also for the Icarus Trust schools programme.

Our varied experience makes us uniquely positioned to initially identify ways to generate funding for your event, charity or rightsholder but also to help you support that investment long term through careful management and a targeted approach to alleviate the pressure of short-term funding with a more sustainable revenue model through corporate partnerships, brand partnerships, and with an ongoing strategic charity fundraising strategy.

Why Reg & Co?

Named after Karen’s father, Reg, we set up our sponsorship consultancy with a mission to ensure that the projects we work with deliver more than purely commercial value. We want to work for organisations that excite us, that have great causes and purpose. People we can feel proud to work for.

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