Allianz – ABRSM

Commercial Partnerships
Insurance, Music
About This Project

ABRSM is the UK’s largest music education body and the world’s leading provider of music exams, offering assessments to over 600,000 candidates in over 90 countries every year.


ABRSM’s mission is to inspire achievement in music offering pathways and resources for learners and teachers that help build musical skills, provide goals and encourage progress.


Inspiring young people globally to play music we created the proposition for sponsors and secured their first ever corporate sponsor in Allianz Insurance, the UK’s leading specialist music insurer. We are currently developing the campaign for a future term and negotiating with additional partners we have introduced.


In 2018 Allianz Insurance re-signed for an additional two-year partnership.