Deirdre has extensive experience in marketing and business development. At Tourism Ireland she developed and managed a variety of on and offline campaigns for both destination and tactical marketing, including a national regional marketing partnership campaign with Ryanair. At Visit London she managed their global email marketing and worked on projects such as Tutankhamun while initiating and developing key relationships with London based businesses for promotion and partnership. She has also worked in business development building a robust pipeline of opportunities and new business for clients such as Close Brothers and BRE Global.