Sponsorship News

Vauxhall’s arches are calling all artists, but will you be the artist to answer? Partnership brokered by Reg&Co Ltd With a bit of normality on the horizon Moniker Culture, Vauxhall One and The Arch Company have joined forces to present Art in the Arches, bringing colour and...

Reg&Co are working alongside the team at Harden’s to unlock additional revenue through engaging in brand collaborations and partnerships as well as building on its corporate partner structure.  Founded in 1991 Harden’s is the trusted guide to the most notable restaurants in the UK. Joining Harden’s...

Reg&Co, the sponsorship and fundraising consultancy set up with a mission to unlock commercial value and to help rights holders achieve their objectives, have welcomed a new member to the team, Andy Westlake as a non-exec Director. Andy has worked in the sponsorship industry for over...

Reg&Co brokered the deal for Nikon to Sponsor Photo London 2020, which sees one of the world’s oldest and most recognisable camera brands sponsor the prestigious Photography Fair for the first time. The partnership was set up in March 2020, just as things were starting to...

This year has been so challenging in so many ways, and after 14 days hard quarantine stuck in a hotel room, I’m so grateful to be able to play cricket, to still be able to have social interactions with my teammates and to be able...

2020 has been fraught with challenges in all shapes and sizes. Events and the arts have been hit hardest, and talented individuals behind the scenes have been working hard to ensure the importance of art in all forms shines through the darkness. Art has been used...

Introduction Finding commercial partners or sponsors is undoubtedly challenging, but the process is neither scientific nor intellectually complex. Rather, it is one that requires resilience, understanding, rigor, and tenacity. From conducting thorough research to managing partner relationships, each aspect must be performed with the utmost professionalism...